In this episode, we interviewed Ryan Walker - founder of Shareables, a no-code tool that turns everyday data sources like Google Sheets, Airtable and Notion into embeddable website widgets and microsites
Ryan built products and operations in the venture capital world before starting Shareables - and he has a builder's-eye view of where software is heading as AI collapses the cost of shipping it
His core argument: as building SaaS gets commodified, the edge shifts from solving the problem to how the product feels to use - beautiful experiences beat functional slop
Key takeaways:
The spreadsheet is the interface everyone already knows - Shareables removes the CMS bottleneck by letting your website update straight from a sheet
Most AI failures are thinking failures - the people who win spend real time mapping how they work before bolting AI on
A radically condensed stack - a VPS running Claude plus voice-first input via Wispr Flow has Ryan almost entirely off the keyboard
SaaS is being built for an audience of one - more people are shipping products for themselves, and beautiful experience becomes the differentiator
🔗 Connect with Ryan
Who are you and what do you do?
I'm Ryan Walker, founder of Shareables.ai. We turn your data (Google Sheets, Airtable, Notion, and more!) into embeddable widgets and microsites you can drop onto any website.
What problem did you see that everyone else was missing?
Most website content management systems are clunky and awkward to use, even worse when training a team member or a client. But everyone knows their way around a spreadsheet and in most cases people already store/draft most of the data they would use on their website in a sheet before putting it on their website. Shareables cuts this down so you only need to add/edit data in your sheet and your website updates automatically!
Shareables cuts this down so you only need to add/edit data in your sheet and your website updates automatically!
Walk us through one concrete way your work changes what companies actually ship
Take a small property firm keeping their listings in a Google Sheet. Before they were manually re-typing every listing into their website CMS (new listings, making changes etc). With Shareables they connect the sheet once, pick a layout, and install on their site. Now the widget updates automatically whenever the sheet changes. Now anyone can update the site directly from the spreadsheet.
What's the most common thing senior leaders get wrong about AI?
The people who get the best results from AI are spending dedicated time to understand how they currently work and seeing how AI can dramatically improve them, whether that's a quality or performance outcome. Where it often goes wrong is that people don't spend enough time thinking through what tasks and outputs need to be achieved, and either tack AI on in non-essential ways or get themselves overwhelmed and not do anything.
Where it often goes wrong is that people don't spend enough time thinking through what tasks and outputs need to be achieved.
What's in your AI stack? The one tool you rely on every week?
I've tried to condense my workflow as much as possible. I run a VPS with Claude and keep all my repos online so I can access them anywhere. This also gives me an added advantage: if I have poor internet speeds or need to shut my laptop, Claude is always operational and can work on tasks without a steady connection.
The other thing that goes hand in hand with this is Wispr Flow. I've typed less and less in the last six months, and I'm almost entirely voice now. Wispr is also leagues better than Siri and Gemini voice too.
What does your work actually look like day to day?
I try to keep my days quite simple. I work on one or two big tasks in the morning. After lunch, I'll spend an hour on customer support and emails. In the afternoon and evening, I'll work on a few cleanup tasks or start planning the next chunk of work.
I try to adopt a coding week, marketing week philosophy where I alternate between each so that I'm always in a constant flow of building product and getting it out there.
Where is your field in 12 months - one specific prediction?
Building SaaS has become very commodified, and I'm starting to see more and more examples of people building SaaS products directly for themselves, whether that's to replace existing solutions or to create something they didn't have before.
I think the value will shift even more toward beautiful experiences versus just solutions that solve their problem. If you can nail both, I think you'll stand out from slop. This is how I approach building Shareables. It should feel beautiful to use.
AI Central Voices is where the AI Central team sits down with the founders, executives, and builders shaping AI - going behind the scenes of how they operate, what they're betting on, and where the industry goes next.
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